While retailers today can provide in-store customer service using both IT-based and human-based options, they are struggling to find out an appropriate mix of the e-service and h-service to provide better service experience. Understanding this optimal service delivery mix can offer managers important guidelines in the competitive environment.
Gueltekin’s research investigates the dynamics between channels (physical and online) in the ongoing digitalisation of the retail industry from a strategy and performance perspective. Particularly, he focuses on the exploration of influencing factors in the decision-making of assortment integration and coordination across channels. He is part of the Marie Curie Training Network ‘PERFORM’ funded by EU Horizon 2020 programme (grant agreement No. 765395).
Informing the Future Workplace, Preparing for the Future Workforce: This research explores the values and attitudes of senior secondary school students toward working life. Situated in the Human Resource Management discipline, it focuses on how organisations need to proactively prepare their workplaces for the workforce of the future.
Dean is a Doctoral Candidate within the School of Business, having been awarded a Graduate Teaching Scholarship in 2017. His research interests include social media platforms, digital marketing and luxury brands. His previous research endeavours have led to conference participation both domestically and internationally, while he has also gained invaluable experience within industry working with multiple Irish tourism and hospitality brands in a consultancy capacity. His current research investigates the social media marketing and engagement strategies of luxury restaurant brands across Ireland and the UK.
Ketan's research aims to quantify the emissions from vessels sailing within the territorial waters of island of Ireland and to analyse the social and environmental impact of these emissions on the island of Ireland.
My research explores the relationship between academic early career capital, mentorship strategies and institutional resource dependency upon career performance. An area of particular interest is the association of the academic supervisor through influence, social networks, career mobility and outcomes on the PhD graduate.
Rehan Iftikhar is a PhD student in School of Business. His research project deals with integration of traditional and online retail channels for providing seamless customer experience in retail. He is exploring how retailers can utilize the opportunities created by digital technologies to provide smooth navigation to customers when moving across multiple touchpoints and channels. Rehan is a part of Marie Curie Training Network ‘PERFORM’ funded by EU Horizon 2020 programme (grant agreement No. 765395).
Within Financial Services, what is the role of participatory design in platform innovation and development to generate successful adoption and diffusion? The goal is to illustrate how this design approach will give rise to a Digital Experience Platform (DXP) that in turn is shown to be a key dimension of Digital Transformation (DX).
Zaira is a SFI funded PhD candidate researching the complex ecosystem of smart cities from an IS perspective. She focuses on technology diffusion and scalability of pilots in Irish and Northern Irish cities.
Stephanie Renae Lewellen's research focuses on identifying key stakeholder attributes as part of requirements elicitation in software ecosystems
Economic competition increasingly takes places within and between business ecosystems. Sebastian's research is about the analysis of business ecosystems with a focus on payment systems and their strategies and development trajectories.
Barriers to the effective implementation of ICT-based Management Control Systems: A Strong Structuration Approach How SMEs use ICT-enabled MCS to manage their finances on a day-to-day basis. Strong Structuration theory will be used as the main framework to understand the role of active agency in the implementation of MCS using ICT.
Javad is a full-time PhD student in International Business at Maynooth School of Business. His research interests and activities focus on International Business Strategy, Business Models, Pathways and Processes of firms’ Internationalisation, Business Networks, Born Global Organizations, and International Entrepreneurship.
Claudia is a Lero funded PhD student at Maynooth University, School of Business. The goal of her research is to analyse data lifecycles in the Smart City scenario, paying attention to their variations, moreover, evaluate them in order to assist data managers to choose the suitable model for their needs.
Blanca, a John and Pat Hume Scholar, holds an MSc in Supply Chain Management from Dublin Institute of Technology. Blanca's research project title is: Building a global network. Unpacking the career narratives of US-based Irish and Mexican skilled migrants who contribute to and foster business links in their home countries.
Yuliia Yehorova is a PhD student in Maynooth University School of Business. She explores the influence of Industry 4.0 trends on business models and strategies of manufacturers. She also studies the role of inter-organizational relationships within Industry 4.0 networks and the dynamics of firms’ competitive advantage. Yuliia’s research is funded by Science Foundation Ireland.