This will be a 30-minute presentation by Dr. Zohreh Pourzolfaghar from the School of Business on the Marie Skłodowska-Curie Actions (MSCA) Doctoral Network (DN) EnTrust. EnTrust is funded by the European Commission Doctoral Networks project based in Innovation Value Institute – IVI - (MSCA-DN-101073381– EnTrust HORIZON – MSCA – 2021 – DN) programme under the Horizon Europe (HORIZON) Marie Skłodowska-Curie Actions. MSCAs are the European Union’s flagship funding programme for doctoral education and postdoctoral training of researchers. The EnTrust Doctoral Network will train a cohort of 11 Doctoral Researchers (DRs) in an intersectoral, international and interdisciplinary setting with the aim to establish a new generation of Data Executives that are able to advance the state of the art in sharing data in a fair, transparent, and trusted environment.